brands are
expansive and
immersive

We believe the most memorable brands are immersive universes, vibrant and expansive, existing through motion, materials, and marks.

A brand universe comprises a flexible array of distinctive assets—some fixed, some adaptable—from logos and color palettes to art direction, animation, and interiors. Achieving the perfect balance between iconic recognition and free expression is crucial for cultivating devoted audiences.

With every brief, we delve into the full context of brand experience, ensuring it thrives and evolves in a dynamic world.

We follow a set of beliefs to keep us on our path.

I.

THE POWER OF ART x THE BEAUTY OF IDEAS

With strategy and creativity no longer divided, we think in pictures and paint in stories, to manifest paths and offerings that buyers can’t resist.

Hand drawn illustration of two women holding a giant paint brush to create ideas and stories.
II.

a well-planned revolution

Disruption for its own sake is chaos, not cut-through. We’ll ensure you break away from the flock in ways that make sense for your brand and the category you dwell within.

Hand drawn illustration of a dove with a trailing flight path.
III.

devoted to diversity of thought

Cultural curators based in New York, our core multi-disciplined team communes with artists and designers around the world for a global perspective and presence.

Hand drawn illustration of hands holding a crystal ball that has icons representing different cultures.
IV.

a sisterly soul

As one of the very few design agencies started and led by women (currently just 1%), we bring fresh thinking, powered by a deep sense of empathy, to help brands connect more meaningfully with their customers.

Hand drawn illustration of a woman holding a rainbow of positive energy.
V.

experts in the virtues of vice

As seasoned creators for both global brands and start-ups in the realms of beverage and cannabis, we’ve peeked behind the veil of every category, consumer behavior and trend, converting knowledge into infinite wisdom.

Hand drawn illustration of drinks packaging with wings and halos attached.
VI.

style and substance

Even the most beautiful ideas must earn their keep. By starting with a clear vision of your success, our creative spirits are free to get lost in the right direction. Everything we make must pass a final test of strength - it has to work.

Hand drawn illustration of a woman holding a trophy with number 1 engraved.

what we do

brand & Creative Strategy
brand & Creative Strategy
brand & Creative Strategy
brand & Creative Strategy
brand & Creative Strategy
brand creation
brand creation
brand creation
brand creation
brand creation
brand universes
brand universes
brand universes
brand universes
brand universes
visual & verbal identity
visual & verbal identity
visual & verbal identity
visual & verbal identity
visual & verbal identity
packaging
packaging
packaging
packaging
packaging
brand books & guidelines
brand books & guidelines
brand books & guidelines
brand books & guidelines
brand books & guidelines
moving image & digital
moving image & digital
moving image & digital
moving image & digital
moving image & digital
point of sale
point of sale
point of sale
point of sale
point of sale
marketing materials
marketing materials
marketing materials
marketing materials
marketing materials
environments & pop-ups
environments & pop-ups
environments & pop-ups
environments & pop-ups
environments & pop-ups
We’ve amassed a few awards with clients who’ve put their faith in us
Design Week Awards logo.
Clio Cannabis logo.
Dieline Awards 2022 Winner logo.
D&AD logo.
DBA logo.
The Drum Design Awards logo.
Pentawards logo.